CLIENT

Project

GRAND MARNIER | DS2 REMIXED: THE BALLET

To celebrate the 10-year anniversary of Future’s iconic album DS2, Grand Marnier partnered with Team Epiphany to remix legacy in an unexpected way. For one night at the BAM Howard Gilman Opera House, we brought DS2 Remixed: The Ballet to life, blending contemporary ballet, live instrumentation, and a surprise performance by Future into a singular cultural experience rooted in music, fashion, and fine art.

The evening unfolded through a curated opening reception featuring branded environments, signature Grand Marnier cocktails, and immersive storytelling, before transitioning into a three-act ballet choreographed by Emmy Award winner Ebony Williams and dressed in custom designs by LaQuan Smith. The performance culminated with a live set from Future, merging classical form with modern hip-hop in a way that challenged convention and elevated the brand’s “Remix Your Legacy” ethos. The event sold out in under two hours, drove significant earned media coverage across culture and fashion outlets, and delivered overwhelmingly positive sentiment, reinforcing Grand Marnier’s position at the intersection of creativity, craftsmanship, and cultural innovation

ROLE

BRAND STRATEGY
CREATIVE DIRECTION
ART DIRECTION
ACCOUNT MANAGEMENT
TALENT
Content Development
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